You help others
at their peak.


Get Involved!Submit Your Product


Develop industry connections with other successful retailers.


Discover the keys to growing quickly in a local retail market.


Source the best products by keeping an eye on what’s trending.

Welcome to the Nutrition Retail Association.

Welcome to the Nutrition Retail Association (NRA), the leading trade association uniting the broad range of companies and organizations within the sports, fitness, and active lifestyle industry.

NRA is dedicated to advancing the interests of its members. Whether it is representing the sports, fitness, and active lifestyle industry, keeping you and your staff informed of today’s most pressing issues, or providing you and your organization with the latest industry insights.

Membership is an opportunity to create new partnerships, contribute to the future of the industry, and, most importantly, advance you and your business’ bottom line.

Educational classes to take in our our GYM.

The NRA shapes retail’s future by building awareness of the industry through statistics and stories; developing talent through education, experiences and scholarships; and fostering career growth among people who work in retail.

What are you waiting for?

NRA was founded when a small group of retailers agreed to work together to improve business relationships with their customers and each other. Suppliers of all sizes participate. They include manufacturers of traditional exercise and functional training equipment, supplement products, EFT service companies, providers of capital equipment, support services such as marketing, personal training software, testing services and exercise programming.

All are welcome to work cooperatively to grow your business.